Enjoy these top 10 greatest car commercials of all time as we take you through some of the greatest and most innovative car ads the automotive industry has seen. You might be familiar with some, while other you might have missed out on.
The greatest commercials arrive when car makers are trying to sell their cars during a fierce and competitive time – no longer will the normal commercial of a car driving around a mountain road with voice-over suffice. No, car makers even start to take shots at each other with their video-ads and billboard material.
The list, which is not in particular order:
(1) 2011 Volkswagen Passat Commercial – The Force
Aired during the Superbowl, a time when we get to see some of the most creative ads and probably the most entertaining time of the year. This is one of my favourite commercials and it immediately came to mind when i was compiling this list which means it has that magical factor.
(2) 2017 Audi R8 – Commander – Extended Cut
The 205-mph Audi R8 is here, a car that is basically a rebranded Lamborghini Huracán with a bit of detune is something you wouldn’t want to miss out on. Although this commercial might not be as creative as the rest, it manages to capture the essence of driver-car relationship in a nostalgic memorable manner.
(3) 2016 Audi RS3 – Birth
This has to be one of the best car commercials out there, it’s basically the easiest way to tell the audience that the RS3 was born with R8 DNA. Now although the two barely share any similarities in real-life, this commercial is telling you that the performance data and technology of the R8 have been translated to the RS3.
(4) Mercedes-AMG C 63 S Coupé: “Never Stop Challenging”
Mercedes-AMG takes the traditional route of advertising here by motivating the viewers to follow their dreams and keep challenging themselves. Although not so creative, it indeed managed to flame a spark in a lot of viewers.
(5) 2008 Mercedes-Benz E55 AMG : “The Beast”
One of the most memorable commercials back in the day, Mercedes-Benz shows us what happens when you put a huge powerhouse in the hood of a sedan. The supercharged V8 produced 469-hp and 516 lb-ft of torque and could do 0-60 mph in less than 4.5 seconds. It was the fastest sedan at the time.
(6) Porsche 911 Carrera
One of the most memorable commercials of all time, the Porsche 911 Carrera and the boy. It shows us that cars can be about emotions and passion as this boy is convinced he wants to own a 911 at such a young age. It’s funny how most of us have this perfect car in our heads even as we grow up, we get old but the car never gets old.
The Audi “piloted driving” T-Rex commercial is a super creative commercial that manages to talk about disability using a T-Rex. Genius? Watch the ad and judge for yourself.
(8) Audi R8 – “Godfather”
Audi is by far the most creative when it comes to making commercials, especially because they love taking shots at other manufacturers. This commercial was aired during the 2008 Superbawl and has since became one of the most referred-to car commercials of all time.
(9) Hyundai Genesis – “First Date”
Starring comedian Kevin hart, Hyundai decided to show off their tracking abilities by doing a funny commercial even though the Genesis is their most luxurious car. Afterall, funny sells. Now, you might argue that this might be a very normal commercial these days, but the fact that it’s memorable makes it great.
(10) Fiat 500 Abarth – “Seduced”
Fiat almost always use sexual reference in their commercials, most recently in their Super Bowl “Blue Pill” ad which was pretty good as well. The Fiat 500 Abarth is one of the hottest hatchbacks you can get, wait what? I guess their marketing tactics work.
Honorable Mention: Fiat 500S “Tested for Bad Boys”
Another brilliant commercial by Fiat, tested for all you bad boys out there. Heck, that’s a selling point nowadays.
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